Where Journey Finds Home

allbranding
Written By Prassede Kemp

CLIENT: Sally Olsson PNW

INDUSTRY: Real Estate, Lifestyle

We worked with Sally Olsson, an Oregon Real Estate Broker, on a branding project. We created a range of digital and print products, including newsletters, thank you cards, postcards, business cards, sales signs, and tissue paper. Sally's brand words are rooted, integrity, positive, golden rule, and relational. Our goal was to create a cohesive and impactful visual identity that reflects these values and elevates Sally's presence in the industry.

 

Brand Assets

We created a logo, color palette, patterns, brand voice and tone, and tagline for a real estate broker. These assets capture the essence of their brand words: Rooted, Integrity, Positive, Golden Rule, and Relational. The logo and color palette convey stability, trustworthiness, and authenticity, while the patterns symbolize growth and connection. The brand voice and tone embody integrity, warmth, and exceptional service. The tagline emphasizes the client's commitment to relationships and treating others with respect.

 
Prassede Kemp
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