A Daily Life in Portland


CLIENT: House Hunter PDX

INDUSTRY: Real Estate, Lifestyle

PLATFORM: Instagram

OBJECTIVE: Building an Online Presence, Brand Awareness

STRATEGY: Monthly SEO/Social Media Management. Monthly Management includes consistent posting schedule, content creation, copy, analytics, etc.

 

Reels

The House Hunter PDX Instagram Reels feature a dynamic and engaging style:

  1. Local Insights: Showcasing Portland neighborhoods and hotspots.

  2. Personable: Featuring team members and clients for a relatable touch.

  3. Educational: Real estate tips and market updates.

  4. High-Quality: Clear audio, appealing visuals, smooth transitions.

  5. Humorous and Fun: Entertaining content with personality.

  6. Trendy: Popular music, trending audio clips, relevant hashtags.

  7. Interactive: Captions with calls to action encouraging engagement.

Their Reels blend professionalism with a fun, approachable vibe, promoting their brand effectively.

 

Static

  1. High-Quality Imagery: Crisp, vibrant photos showcasing properties, local scenes, and team activities.

  2. Informative Content: Posts with key details about listings, market trends, and real estate tips.

  3. Personal Connection: Images featuring team members and clients, adding a relatable and human touch.

  4. Branded Aesthetics: Consistent use of brand colors, fonts, and design elements, ensuring a cohesive and professional look.

 

Carousel

  1. Detailed Property Showcases: Multiple images providing comprehensive views of listings, highlighting key features and different angles.

  2. Educational Guides: Step-by-step carousels offering insights into real estate processes, such as buying or selling homes.

  3. Neighborhood Highlights: Series of images spotlighting different Portland neighborhoods, showcasing local attractions and amenities.

  4. Client Testimonials: Carousels sharing positive reviews and client stories, often with before-and-after scenarios.

  5. Market Insights: Informative slides with data and trends about the real estate market, providing valuable information to followers.

  6. Interactive Content: Encouraging engagement with questions, prompts, and calls to action in both captions and slides.

Previous
Previous

Tony Le

Next
Next

Tailored by KD